How to Spot Them

Signature behaviours:

Last to adopt – Only touches AI when there’s no workaround.
Uses with discomfort – Shows visible frustration or distrust.
Avoids AI tasks – Delegates or delays anything AI-related.
Rarely explores – Doesn’t try new tools or features unless forced.
Downplays AI’s value – Often says, “It’s quicker to do it myself.”

What this means for you:

  • They create drag on adoption, especially in teams that look to others for cues.
  • Their avoidance can influence peers to hold back too.
  • But if you push too hard, they’ll shut down completely.
  • With the right approach, they become low-key consistent users—on their own terms.

The Challenges They Create

⚠️ Passive resistance – Doesn’t push back directly but avoids using AI at every turn.
⚠️ Low confidence – Assumes AI is too complex, risky, or irrelevant.
⚠️ Skill gap grows – Falls behind, creating more friction and dependency later.
⚠️ Cultural drag – Signals to others that AI isn’t necessary or worth it.

What to do

Lower the barrier

  • Introduce AI through low-stakes tasks they already do.
  • Use tools that require no prompts, settings, or steep learning.
  • Offer “click and see” moments to build familiarity without pressure.

Show what’s in it for them

  • Tie AI use to their personal pain points. Think time, workload, admin.
  • Share simple before/after comparisons to highlight efficiency gains.
  • Frame it as “help, not change.”

Build routine, not reliance

  • Set small weekly AI habits. “Try this feature once this week.”
  • Pair with peers who can show rather than tell.
  • Celebrate consistent use over advanced use, it’s about momentum, not mastery.

What Success Looks Like

✔️ They use AI with confidence in specific, routine tasks.
✔️ They ask for help or training when needed, instead of avoiding.
✔️ They become open to new tools, even if not early adopters.
✔️ They model steady, realistic adoption for others like them.


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